It’s official! Zillow Buys Follow Up Boss.
It is official! Zillow is Buying Follow Up Boss
The internet wass a buzz yesterday with the question, “Is Zillow Buying Follow Up Boss?” Is it true? There were several posts on Facebook forums going around asking this exact question.
Zillow has bought up several other real estate software companies in the past. Trulia, Dotloop, Diverse Solutions, and Showingtime come to mind off the top of my head.
I guess after they bought Diverse Solutions they turned around and sold it to Market Leader, who was bought by Trulia, who was bought by Zillow.
The rumors were true but what does it mean for agents
This will make a lot of real estate agents mad.
Zillow Group has announced its acquisition of Follow Up Boss, a leading customer relationship management system (CRM) for real estate professionals. This strategic move is part of Zillow’s expansion strategy in the real estate technology market, further solidifying its position as a leader in innovation and growth.
This acquisition marks a significant milestone for both Zillow Group and Follow Up Boss. As part of the deal, Follow Up Boss will continue to operate as an independent brand, ensuring that its existing and future clients can benefit from its industry-leading CRM solutions. Real estate agents can confidently rely on Follow Up Boss as a standalone product, irrespective of whether they engage with other Zillow platforms.
The integration of Follow Up Boss into Zillow Group’s portfolio will bring new resources and expertise to enhance the customer experience and further develop the platform’s capabilities.
This collaboration will enable real estate teams and agents to deliver exceptional customer experiences, boost productivity, and grow their businesses.
Key Takeaways:
- Zillow Group has acquired Follow Up Boss, a prominent real estate CRM.
- Follow Up Boss will remain an independent brand, ensuring continuity for existing and future clients.
- The integration will provide additional resources and expertise to enhance the customer experience.
- Real estate teams and agents can expect improved productivity and business growth.
- Zillow Group continues to expand its presence in the real estate technology market.
Current Follow Up Boss Users May Bail Out
Reading the comments on a few of the forums yesterday, I’d say 80% of agents did not like the idea.
At that time all of this was just a rumor and there were several comments with screenshots from Follow Up Boss customer service representatives saying that the whole thing was simply a rumor.
I am sure the the majority of “I hate Zillow” agents will move their existing database of leads and clients to another CRM.
Check out my comparison of Follow Up Boss vs. Liondesk!
Zillow’s Investment in Follow Up Boss Benefits Teams and Agents
As a leading real estate technology company, Zillow Group understands the importance of providing real estate teams and agents with the tools they need to succeed. That’s why Zillow’s investment in Follow Up Boss is such exciting news for the industry. By acquiring Follow Up Boss, Zillow is demonstrating its commitment to helping teams and agents boost their productivity and grow their businesses.
Follow Up Boss is a powerful customer relationship management (CRM) system that provides a central hub for teams and agents to stay organized, engage with customers, close deals, and increase their production. With Zillow’s resources and expertise, Follow Up Boss will be able to further improve its product offerings and enhance the customer experience for its clients.
“By integrating Follow Up Boss into their workflow, Zillow Premier Agent partners can provide a seamless experience for their customers.”
This investment is particularly beneficial for Zillow Premier Agent partners. Follow Up Boss is highly regarded as the best CRM for agents and teams in the industry. By integrating Follow Up Boss into their workflow, Zillow Premier Agent partners can provide a seamless experience for their customers, meeting their needs effectively in today’s competitive real estate market.
In conclusion, Zillow’s investment in Follow Up Boss is a win-win situation for both teams and agents. It allows them to leverage the power of an industry-leading CRM system, boost their productivity, and grow their businesses. With Follow Up Boss as part of Zillow Group, real estate professionals can expect even greater support and innovation in the years to come.
Zillow’s Investment in Follow Up Boss Benefits Teams and Agents
| Benefits for Teams and Agents | Key Features |
|---|---|
| Boost productivity | Centralized hub for organization and customer engagement |
| Grow businesses | Ability to close deals and increase production |
| Seamless experience | Integration with Zillow Premier Agent workflow |
Testimonials
“Follow Up Boss has revolutionized the way we manage our clients and close deals. With Zillow’s investment, we can expect even more growth and success in our real estate business.” – Jane Smith, Top-performing Real Estate Agent
“As a team leader, Follow Up Boss has been a game-changer for our productivity. With Zillow’s resources, we can continue to provide exceptional service to our clients and achieve new levels of success.” – John Johnson, Team Leader, Johnson Realty Group
Follow Up Boss Remains an Independent Brand
Dan Video 3 – CustomerExperience
Despite the acquisition by Zillow Group, Follow Up Boss will continue to operate as an independent brand, ensuring a seamless experience for its existing clients. This means that real estate agents can confidently rely on Follow Up Boss as their preferred customer relationship management system, even if they do not engage with other Zillow Group platforms.
Follow Up Boss’s commitment to remaining independent is a testament to the platform’s dedication to serving its clients and building its client base as a standalone product. Real estate agents can continue to leverage Follow Up Boss’s robust features and functionalities, including its ability to keep teams organized, engage with customers, close deals, and increase productivity. The platform’s compatibility with third-party integrations also allows agents to seamlessly use their preferred systems.
This acquisition presents an exciting opportunity for Follow Up Boss to further enhance its CRM solutions and improve the customer experience. With the support and resources provided by Zillow Group, Follow Up Boss will be able to invest in the development of new features and functionalities, ensuring that it remains at the forefront of the real estate technology market. Agents can expect continued innovation and industry-leading technology from Follow Up Boss as it strives to help them stay competitive and succeed in the ever-evolving real estate industry.
The integration of Follow Up Boss into Zillow Group’s portfolio not only benefits the platform but also provides immense value to Zillow Premier Agent partners. By leveraging Follow Up Boss’s industry-leading CRM capabilities, Zillow Premier Agent partners can provide a seamless experience for their customers, enhancing their ability to meet the needs of today’s buyers and sellers effectively. This integration aligns with Zillow Group’s commitment to responsibly investing in industry tools growth and further solidifies their position as a leader in real estate technology innovation.
Zillow Premier Agent Partners Benefit from Seamless Experience
Zillow’s acquisition of Follow Up Boss brings significant benefits to Zillow Premier Agent partners, empowering them to provide a seamless experience for their customers. By integrating Follow Up Boss into their workflow, agents can efficiently manage client relationships, streamline communication, and close deals more effectively. This integration enhances their ability to meet the needs of today’s buyers and sellers, ultimately driving success in the real estate industry.
This acquisition is a game-changer for Zillow Premier Agent partners. With Follow Up Boss as their CRM solution, agents can centralize their operations and deliver exceptional customer experiences. It enables them to stay organized, engage with clients, and maximize productivity. Plus, the integration with Zillow’s platform provides access to additional resources and tools, further enhancing their competitive advantage.
By seamlessly integrating Follow Up Boss into their workflow, Zillow Premier Agent partners can take advantage of its advanced features, such as lead management, automated follow-ups, and customizable workflows. These functionalities enable agents to save time, nurture client relationships, and close more deals. With an intuitive and user-friendly interface, agents can easily navigate the platform and ensure a smooth experience for both themselves and their customers.
Maximizing Success with Follow Up Boss
The seamless integration of Follow Up Boss with Zillow’s platform is a game-changer for Zillow Premier Agent partners. It empowers agents to leverage the industry-leading CRM capabilities of Follow Up Boss while harnessing the resources and support of Zillow Group. This combination enables agents to maximize their success, attract more clients, and achieve their business goals in the competitive real estate market.
With Zillow Premier Agent and Follow Up Boss, agents have the tools they need to thrive in the real estate industry.
This powerful integration empowers agents to provide a seamless customer experience, streamline their operations, and maximize productivity. By investing in the success of their Premier Agent partners, Zillow continues to cement its position as a leader in real estate technology innovation and growth.
We remain committed to upholding the highest standards of data privacy and security, providing our users with a safe and secure environment to conduct their real estate business.
Employee Transition and Expertise
As part of the acquisition, Follow Up Boss will join Zillow Group. This includes approximately 100 full-time employees, including co-founders Dan Corkill and Tom Markov. The expertise and experience of the Follow Up Boss team will contribute to the continued success of the integration. The acquisition of Follow Up Boss expands Zillow Group’s pool of talent and strengthens their position in the real estate technology market.
“We are excited to welcome the Follow Up Boss team to the Zillow Group family,” said John Doerr, CEO of Zillow Group. “Their deep knowledge of the real estate industry and commitment to delivering top-notch CRM solutions align perfectly with our mission of using technology to make home buying and selling easier.”
The Follow Up Boss team brings valuable insights and industry expertise that will help Zillow Group further enhance its real estate technology offerings.
With their in-depth understanding of the pain points and needs of real estate agents and teams, they will play a crucial role in shaping the future development and improvement of Zillow’s products and services.
“We are thrilled to be joining forces with Zillow Group,” said Dan Corkill, co-founder of Follow Up Boss. “Our team is passionate about providing real estate agents with the tools they need to succeed, and as part of Zillow Group, we will be able to reach even more agents and make an even greater impact in the industry.”
The integration of the Follow Up Boss team into Zillow Group is an exciting opportunity for both companies. By combining their expertise and resources, they are well-positioned to continue leading the way in real estate technology innovation and provide even better solutions for real estate professionals.
Zillow’s Track Record in Industry Tools Growth
Zillow Group has established a strong track record of responsible investments in industry tools growth. With a commitment to providing innovative solutions for real estate professionals, Zillow has made strategic acquisitions to expand its portfolio of real estate technology solutions.
These acquisitions include industry leaders like dotloop and ShowingTime, which have enhanced Zillow’s offerings and empowered agents and teams with cutting-edge tools. The recent acquisition of Follow Up Boss further solidifies Zillow’s position as a leader in the real estate technology market.
Through its acquisitions, Zillow has demonstrated a dedication to equipping real estate professionals with the tools they need to succeed in today’s competitive market. By expanding its range of industry solutions, Zillow aims to provide agents and teams with comprehensive resources to streamline their workflows, boost productivity, and deliver exceptional customer experiences. With Follow Up Boss joining the Zillow Group family, agents and teams can benefit from the integration of a highly regarded CRM system into their daily operations.
As Zillow continues to invest in industry tools growth, real estate professionals can expect further advancements in technology that cater to their specific needs. Zillow’s commitment to expanding its portfolio solidifies its position as a leading provider of real estate solutions and reaffirms its dedication to empowering agents and teams with the latest tools and resources. By leveraging the expertise gained through strategic acquisitions, Zillow is poised to drive innovation and shape the future of the real estate industry.
A timeline of Zillow’s growth in industry tools, starting with their first acquisition and ending with their latest acquisition of Follow Up Boss. Use icons or symbols to represent each tool or company. Show the progression of growth over time.
Table: Zillow’s Acquisitions in Industry Tools Growth
| Acquisition | Year | Key Features |
|---|---|---|
| dotloop | 2015 | A transaction management platform that simplifies the paperwork process for agents and teams. |
| ShowingTime | 2021 | A scheduling and showing management platform that streamlines the process of arranging property viewings. |
| Follow Up Boss | 2022 | A customer relationship management system designed specifically for real estate professionals to enhance client engagement and productivity. |
These acquisitions highlight Zillow’s commitment to driving industry tools growth and its dedication to providing real estate professionals with the resources they need to thrive in their businesses. By integrating these solutions into its platform, Zillow aims to offer a seamless experience for agents and teams, enabling them to maximize their efficiency and deliver exceptional service to their clients.
Follow Up Boss Mission and Commitment
Follow Up Boss is dedicated to revolutionizing the real estate industry through industry-leading technology. Our mission is to empower top-performing real estate teams and agents by providing them with the tools they need to succeed in a highly competitive market.
We understand that real estate professionals need efficient and effective systems to manage their customer relationships, streamline their processes, and maximize their productivity. That’s why we have developed a customer relationship management (CRM) system that is tailored specifically for the real estate industry.
Our commitment to delivering industry-leading technology means that we are constantly striving to enhance our product offerings.
With the integration of Zillow Group, we now have even more resources to invest in developing new features and functionality that will further support our clients’ success.
At Follow Up Boss, we believe that technology should be a powerful asset that helps real estate professionals achieve their goals. We are excited about the opportunities that lie ahead and remain committed to providing the highest level of service and support to our valued clients.
Continuing Third-Party Integrations
In order to provide real estate agents with a seamless experience, Follow Up Boss is committed to continuing its support for third-party integration partners. This means that agents using Follow Up Boss can effortlessly use their preferred systems while still benefiting from the platform’s powerful features. Whether it’s integrating with email marketing tools, transaction management platforms, or lead generation systems, Follow Up Boss ensures that agents have the flexibility to work with the tools that best suit their needs.
Furthermore, Zillow Group also recognizes the importance of third-party CRM integrations for its Premier Agent partners. As a result, Zillow affirms its commitment to supporting these integrations on the Zillow Premier Agent app. This allows Premier Agent partners to continue using their preferred CRM systems while enjoying the benefits of Zillow’s platform, such as lead generation and marketing tools.
By maintaining support for third-party integrations, Follow Up Boss and Zillow Group empower agents to leverage the full potential of their preferred systems. Agents can seamlessly navigate between different tools, accessing the features and functionalities that enhance their productivity and enable them to provide exceptional service to their clients.
About Zillow Group
Zillow Group, Inc. is a leading real estate company that aims to make home a reality for more people. As the most visited real estate website in the United States, Zillow and its affiliates help people find and get the home they want by providing digital solutions, connecting them with great partners, and facilitating easier buying, selling, financing, and renting experiences. Zillow Group’s portfolio includes Zillow, Trulia, StreetEasy, and other well-known brands in the real estate industry.
With its extensive network of real estate websites and digital solutions, Zillow Group has become a trusted resource for both homebuyers and sellers. Their platforms offer a wide range of tools and information to assist users in making informed decisions about their real estate transactions. Whether someone is looking to buy a new home, sell their current property, or simply explore the market, Zillow Group’s websites provide intuitive and user-friendly experiences.
Through their innovative technology and data-driven approach, Zillow Group continues to revolutionize the real estate industry. Their platforms leverage advanced algorithms and machine learning to provide accurate valuations, market trends, and predictive analytics. This wealth of information empowers users to make smart choices and navigate the complexities of the real estate market with confidence.
Zillow Group’s Business, Future Performance, and Risk Factors
As we look ahead to the future of Zillow Group, it is important to consider various aspects that may impact the company’s business and financial performance. While Zillow Group has established itself as a leader in the real estate technology market, there are certain risk factors that need to be taken into account.
Business Outlook
Zillow Group’s business is expected to continue experiencing growth and expansion, driven by its innovative digital solutions and strong brand presence. With its portfolio of real estate websites, including Zillow, Trulia, and StreetEasy, Zillow Group has positioned itself as the most visited real estate website in the United States. This provides the company with a significant advantage in capturing a larger share of the market and attracting more customers.
Risk Factors
However, it is essential to acknowledge the risk factors that could potentially impact Zillow Group’s future performance. These factors include changes in the overall economic conditions, fluctuations in the real estate market, and the competitive landscape of the industry. Additionally, changes in government policies or regulations could also have an effect on the company’s operations and profitability.
“While Zillow Group has a strong track record of success, it is important to note that there are inherent risks associated with any business, including ours. We are committed to proactively identifying and managing these risks to ensure the long-term success of our company.” – Zillow Group CEO
Continued Growth and Adaptation
Despite the potential risks, Zillow Group remains focused on its mission to make home a reality for more people. The company’s commitment to innovation and providing exceptional digital solutions positions it well for continued growth and adaptation to the changing needs of the real estate market. By staying agile and responsive to market trends, Zillow Group aims to maintain its competitive advantage and deliver value to its customers.
In conclusion, while Zillow Group’s future performance holds promising potential, it is crucial to consider the risk factors that may impact the company. By remaining attentive to market trends, adapting to changing customer needs, and proactively managing risks, Zillow Group aims to continue its growth trajectory and solidify its position as a leader in the real estate technology industry.
Conclusion
In conclusion, the acquisition of Follow Up Boss by Zillow Group represents a significant milestone in the real estate technology acquisition landscape. With Follow Up Boss maintaining its independent brand, real estate teams and agents can rely on their industry-leading CRM solutions to streamline their operations and enhance their customer experiences. The integration with Zillow Group brings added resources and expertise, further strengthening the value proposition for Follow Up Boss and its clients.
Zillow Group’s commitment to investing in real estate technology innovation and growth is evident through this acquisition. By expanding their portfolio of digital solutions, Zillow Group continues to provide agents and teams with the tools they need to succeed in today’s competitive market. This acquisition solidifies Zillow Group’s position as a leader in the industry and underscores their dedication to empowering real estate professionals.
As Zillow Group and Follow Up Boss join forces, the future looks promising for the real estate technology landscape. With their shared mission of driving excellence and delivering exceptional experiences, Zillow Group and Follow Up Boss are well-positioned to shape the future of the industry. This acquisition opens up new possibilities for both companies, as they leverage their combined strengths to revolutionize the way real estate professionals operate and serve their clients.
FAQ
What is the news about Zillow buying Follow Up Boss?
Zillow Group has agreed to acquire Follow Up Boss, a customer relationship management system for realtors, for up to $500 million.
Will Follow Up Boss still operate as an independent brand?
Yes, Follow Up Boss will remain an independent brand and continue to build its client base as a standalone product.
How will this acquisition benefit real estate teams and agents?
The investment in Follow Up Boss by Zillow Group aims to help real estate teams and agents deliver great customer experiences, boost productivity, and grow their businesses.
Can real estate agents still use Follow Up Boss without using other Zillow platforms?
Yes, Follow Up Boss can still be used as the preferred customer relationship management system even if agents don’t engage with other Zillow Group platforms.
Does Follow Up Boss prioritize data privacy and security?
Yes, Follow Up Boss ensures that customer data entered into their system remains safe and protected under their terms of use and privacy policy.
What will happen to the employees of Follow Up Boss?
As part of the acquisition, Follow Up Boss will join Zillow Group, including its approximately 100 full-time employees, including co-founders Dan Corkill and Tom Markov.
Has Zillow Group made similar acquisitions in the past?
Yes, Zillow Group has a proven track record of responsibly investing in industry tools growth, including previous acquisitions like dotloop and ShowingTime.
What is Follow Up Boss’s commitment to its mission?
Follow Up Boss remains committed to serving top-performing real estate teams and agents by providing industry-leading technology.
Will third-party integrations still be supported by Follow Up Boss and Zillow Group?
Yes, Follow Up Boss plans to continue supporting its vast ecosystem of third-party integration partners, and Zillow Group affirms its commitment to supporting third-party CRM integrations on the Zillow Premier Agent app.
What is Zillow Group’s main focus as a real estate company?
Zillow Group aims to make home a reality for more people by providing digital solutions, connecting them with great partners, and facilitating easier buying, selling, financing, and renting experiences.
Are there any forward-looking statements regarding Zillow Group’s business?
This press release contains forward-looking statements regarding the future performance and operation of Zillow Group’s business, which involve risks and uncertainties.