Overview
What it is
A general-purpose CRM centered on visual pipelines, contact records, follow-up, scheduling, and sales workflow automation.
Best for
What problem it solves
- Visual pipeline tracking
- Organizing follow-up tasks
- Connecting sales activity and reporting
Pricing
Lite $14/user/month; Growth $39/user/month; Premium $59/user/month when billed annually
14-day trial. Higher plans are available. Prices listed are when billed annually.
- Free plan
- No
- Free trial
- Yes
- Brokerage included
- No
Key capabilities
- Leads
- Deals
- Contacts
- Visual pipelines
- Calendar
- Reporting
- Email sync
- Workflow automation
- Meeting scheduling
- Integrations
CRMIncluded
Lead ManagementIncluded
EmailIncluded
AutomationIncluded
IntegrationsIncluded
Team FeaturesIncluded
Lead generation, capture & follow-up
These are separate jobs. A product may support one without supplying the others.
Lead GenerationNot available
Lead CaptureNot available
Lead ManagementYes
Lead NurtureNot available
Email & communication
Setup & learning curve
Moderate. Expect the effort to depend on data cleanup, field design, integrations, and the workflow you choose to implement.
What it may replace
- A spreadsheet pipeline
- Basic contact and task tracking
What you may still need
- Native IDX/MLS
- Real-estate transaction management
- Real-estate-specific templates
Good fit for
- Agents who prefer a simple visual sales pipeline
- Teams comfortable configuring a general CRM
Probably not for
- Agents seeking native IDX or MLS functionality
- Businesses that need a ready-made real-estate workflow
Important limitations
- General-purpose CRM
- No native real-estate IDX/MLS system
Sources
Facts are limited to the sources and dates shown below. Vendor terms can change.
- Pipedrive pricingvendor · Sep 2026
Affiliate & sponsorship disclosure
Affiliate relationship: No. Sponsorship: No.